5 Steps to a Succesful Home Sale
Valuation Assessing the value of distinctive properties is part science, part art. In making a value decision on your home, we evaluate both quantitative and qualitative data such as recent sales, available inventory, replacement costs and current market trends, as well as intangibles such as emotional appeal and location premiums. We will advise an offering price that best meets each client’s needs while being mindful of market conditions. Home Preparation Sale preparation can range from subtle psychological broadening to elaborate fix-up and furniture staging. Our service to our clients include advice on house preparation and light stage props to recommendations to some of the area`s top contractors for those properties in need of renovations/remodeling. For sellers who seek the help from a professional stager, we work with the best on the east coast! To learn more, click on the following link. Red House Staging. Marketing We address the emotional and physical aspects by producing marketing materials that speak to both the heart and the mind of the potential home buyer. We tailor these “heart” and “mind” pieces individually, to tell your home’s story through printed brochures, the Internet, both domestic and international brokerage communities, and your home itself. we strive to produce unique, quality marketing materials that do justice to the distinctive properties we sell. Our materials are professionally-designed custom-made pieces, incorporating professional color photography and state of the art multi-media marketing techniques, communicating the uniqueness of your home. Negotiation Our years of experience in real estate sales and knowledge of the purchase agreement, allow us to advise our clients on where to give and where to hold the line. We consult and advise our sellers not only on price, but also on issues such as buyer creditworthiness, contingencies, cost pro-rations and legal obligations. Our teams understanding of both principled negotiations and positional bargaining, create a distinct advantage for our clients and their properties. Transaction Management Reaching an agreement and entering into a contract is only the midpoint of a real estate transaction. Ensuring disclosures are given, inspections are completed and contingencies are met, is among the many services we perform to complete your real estate transaction. Our thorough understanding of market conditions, updated laws and contract performance ensure a stress free transaction for our clients and their properties.
